Press releases, when written well, can be awesome marketing tools for businesses. They are quite effective for garnering free media coverage and reaching potential customers. Which small business couldn’t use a little (or a lot of) free publicity? Unfortunately, small business owners are making a few key mistakes with news releases that can easily [...]
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Writing a blog post, but you’re stuck? Do you suffer from writer’s block? Here are some tips I typically give clients to help them find inspiration: Think of the top 10 questions that clients or customers always seem to ask you. Provide answers to those questions in the form of blog posts and your easily have 10 [...]
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